{"product_id":"100-pure-healthy-foundation-full-coverage-vegan-liquid-matte-toffee-tan","title":"100% PURE Healthy Foundation Full Coverage - Vegan Liquid Matte Toffee Tan","description":"\u003ch2\u003eExperience radiant color with 100% PURE Healthy Foundation\u003c\/h2\u003e\n\u003cp\u003eShade and technology come together in a formula designed for tan skin with neutral undertones. The foundation is tinted with the world’s first globally patented fruit pigmented technology, offering a natural, radiant match while delivering antioxidants from fruits, vitamins, and skin-loving nutrients—so you wear color that feels as thoughtful as it looks.\u003c\/p\u003e\n\u003ch3\u003eShade and Pigment Innovation\u003c\/h3\u003e\n\u003cp\u003eRADIANT COLOR MATCH FROM SUPERFRUITS - The Toffee Tan hue is crafted for tan complexions with neutral undertones, blending seamlessly with your natural skin tone. Fruit pigments are paired with antioxidants to help maintain a vibrant, true-to-tone finish all day.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eRadiant color match from superfruits and patented pigment technology\u003c\/li\u003e\n\u003cli\u003eAntioxidant-rich blend from fruits and vitamins\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eFlawless, Balanced Coverage\u003c\/h3\u003e\n\u003cp\u003eFRESH FLAWLESS BALANCE - The rich, creamy formula glides over dark circles, bags, and blemishes for an even complexion. Rice starch helps absorb oil and control shine, helping you stay matte without clogging pores.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eConceals imperfections for an even skin tone\u003c\/li\u003e\n\u003cli\u003eRice starch absorbs oil to reduce shine\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eHydrating Matte Perfection\u003c\/h3\u003e\n\u003cp\u003eMOISTURIZING MATTE PERFECTION - Ultra-lightweight but effective, the correcting cream feel softens and smooths the skin. Aloe adds soothing moisture while acai and pomegranate oils deliver antioxidant-rich nourishment.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eAloe-based hydration for a comfortable wear\u003c\/li\u003e\n\u003cli\u003eAcai and pomegranate oils nourish skin without heaviness\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eSkin-Friendly, Clean Beauty\u003c\/h3\u003e\n\u003cp\u003eGIVE YOUR SKIN SOME LOVE - The formula is gentle enough for all skin types and can be used day or night for a natural glow. It’s vegan, gluten-free, cruelty-free, and Made in the USA, with a focus on clean, well-researched ingredients and purity.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eVegan and cruelty-free; gluten-free\u003c\/li\u003e\n\u003cli\u003eMade in the USA with strict purity standards\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eTips for Use\u003c\/h3\u003e\n\u003cp\u003eTo apply, start with a small amount and build for desired coverage. Blend along the jawline, blend into the hairline, and set with a light dusting of powder if you prefer a long-lasting finish.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: What shade is this foundation best for?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Toffee Tan with neutral undertones, ideal for tan skin tones seeking a natural, balanced match.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is this foundation vegan and cruelty-free?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes—vegan, cruelty-free, gluten-free, and made in the USA with clean ingredients.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"100% PURE","offers":[{"title":"Default Title","offer_id":47643142553812,"sku":"B004D02HGI","price":115.94,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/3561\/6724\/files\/100percentpure-healthy-foundation-toffee-tan-bottle.jpg?v=1773270021","url":"https:\/\/bellaviacanada.ca\/products\/100-pure-healthy-foundation-full-coverage-vegan-liquid-matte-toffee-tan","provider":"Bellavia Canada | Natural Beauty Rituals, Skincare \u0026 Makeup in Canada","version":"1.0","type":"link"}