{"product_id":"aloxxi-violet-shampoo-for-blonde-silver-hair-neutralize-brassiness-paraben-sulfate-free-10-1-fl-oz","title":"ALOXXI Violet Shampoo for Blonde \u0026 Silver Hair | Neutralize Brassiness | Paraben \u0026 Sulfate Free | 10.1 fl oz","description":"\u003ch2\u003eRefresh, Neutralize, and Hydrate\u003c\/h2\u003e\n\u003cp\u003eExperience ALOXXI Violet Shampoo, a deeply pigmented color-refreshing formula designed for blonde, grey, and white hair. The violet micro pigments instantly counteract brassiness, helping cool tones stay bright between salon visits. The result is hair that looks cooler, more luminous, and balanced after every wash. The gentle cleansing action preserves moisture, so hair feels hydrated rather than stripped. This shampoo is crafted to support color-treated hair while keeping the overall look vibrant and lively as you go about your day.\u003c\/p\u003e\n\n\u003ch3\u003eWhy this purple shampoo stands out\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eNeutralizes Brassiness: Violet micro pigments work instantly to counteract brassy yellow tones and refresh blonde, white, or grey hair.\u003c\/li\u003e\n  \u003cli\u003eEnhances Silver Tones: Brightens and enhances silver and cool tones for a vibrant, luminous appearance.\u003c\/li\u003e\n  \u003cli\u003eDeeply Cleansing Formula: Gently cleanses while providing hydration, helping maintain healthy blonde hues without drying out strands.\u003c\/li\u003e\n  \u003cli\u003eBrightening Tripeptides: Tripeptides contribute to a refreshed, revitalized look with amplified shine.\u003c\/li\u003e\n  \u003cli\u003eClean \u0026amp; Gentle: Free from sulfates, parabens, gluten, sodium chloride, ethanolamines, phthalates, talc, microbeads, aluminum compounds, and formaldehyde for safe daily use.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow to use for best results\u003c\/h3\u003e\n\u003cp\u003eMassage onto wet hair, lather, and rinse thoroughly. For deeper pigment action, leave on for 60 to 120 seconds before rinsing. Use as part of your regular routine, or whenever you want to refresh cool tones between color sessions. Pair with a color-safe conditioner to maintain moisture balance.\u003c\/p\u003e\n\n\u003ch3\u003eWho can benefit\u003c\/h3\u003e\n\u003cp\u003eDesigned for blondes, greys, and whites seeking cooler tones and brighter silver hues. The sulfate- and parabens-free formula is gentle enough for sensitive scalps and color-treated hair, helping maintain tone without over-drying.\u003c\/p\u003e\n\n\u003ch3\u003eWhat to expect\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eMaintains color integrity by shielding against environmental factors and daily wear.\u003c\/li\u003e\n  \u003cli\u003eDelivers a brightening effect with a carefully balanced pigment system.\u003c\/li\u003e\n  \u003cli\u003eLeaves hair hydrated and refreshed after washing.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eIncorporate this salon-inspired color-refreshing care into your routine to help cool tones stay vibrant wash after wash.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: What makes ALOXXI Violet Shampoo stand out for color-treated hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: It targets brassiness with violet pigments while maintaining moisture, offering a brightening effect without harsh chemicals.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How should I use ALOXXI Violet Shampoo for best results?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Apply to wet hair, lather, and rinse. Use regularly or as needed to refresh cool tones; follow with conditioner.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"ALOXXI","offers":[{"title":"Default Title","offer_id":47552932872404,"sku":"B07QX69FPL","price":134.21,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/3561\/6724\/files\/aloxxi-violet-shampoo-bottle-front.jpg?v=1771066606","url":"https:\/\/bellaviacanada.ca\/products\/aloxxi-violet-shampoo-for-blonde-silver-hair-neutralize-brassiness-paraben-sulfate-free-10-1-fl-oz","provider":"Bellavia Canada | Natural Beauty Rituals, Skincare \u0026 Makeup in Canada","version":"1.0","type":"link"}