{"product_id":"bio-pureoils-color-enhancing-purple-shampoo-neutralizes-brassiness-brightens-blonde-silver-hair","title":"Bio PureOils Color Enhancing Purple Shampoo – Neutralizes Brassiness \u0026 Brightens Blonde \u0026 Silver Hair","description":"\u003ch2\u003eDiscover Bio PureOils Color Enhancing Purple Shampoo\u003c\/h2\u003e\n\u003cp\u003eDesigned around a biokeratin-inspired formula, this color-focused shampoo comes in a generous 33.8 fl oz (1000 ml) bottle. It’s crafted to support lighter shades by addressing brassiness while helping brighten blonde hues and maintain cool reflections on highlighted and silver hair. The large size makes it a practical at-home companion for regular color care, reducing the need for frequent reorders while fitting seamlessly into a routine.\u003c\/p\u003e\n\n\u003ch3\u003eKey benefits for blonde and silver hair\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eFor Blonde \u0026amp; Silver Hair: tailored care to help preserve cooler tones\u003c\/li\u003e\n  \u003cli\u003eNeutralizes Brassiness: reduces warm reflections for a balanced look\u003c\/li\u003e\n  \u003cli\u003eBrightens Blonde: enhances radiance and clarity of lightened strands\u003c\/li\u003e\n  \u003cli\u003eHighlighted \u0026amp; Silver Hair: supports even tone across color-treated sections\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWith a violet-tinted formula, the shampoo gently counters warmer tones as you wash, contributing to a cooler overall appearance. A creamy lather helps the product spread evenly from roots to tips, ensuring that the color-related properties reach the lengths without weighing hair down. The result is a versatile option for people who want to maintain a polished color between salon visits while keeping natural texture intact.\u003c\/p\u003e\n\n\u003ch3\u003eHow to use for best results\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eWet hair thoroughly, then apply a small amount and work into a rich lather\u003c\/li\u003e\n  \u003cli\u003eMassage from roots to ends to distribute evenly across strands\u003c\/li\u003e\n  \u003cli\u003eLet the violet pigments work for 1–3 minutes, depending on desired tone\u003c\/li\u003e\n  \u003cli\u003eRinse well and follow with a color-safe conditioner if desired\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eFrequency can vary with hair type and tone goals. Many users find 1–2 uses per week helpful for maintaining cooler highlights, while some prefer lighter or more gradual toning depending on their color routine. Consider pairing with a complementary conditioner for extra softness and manageability.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Who is Bio PureOils Color Enhancing Purple Shampoo for?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Ideal for blonde and silver hair seeking to tone brassiness and brighten highlights.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How do I use this purple shampoo for best results?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Massage onto wet hair, leave 1–3 minutes, rinse well; use 1–2 times weekly or as needed.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Bio PureOils","offers":[{"title":"Default Title","offer_id":47638622666964,"sku":"B09TNN1GP3","price":78.44,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/3561\/6724\/files\/bio-pureoils-color-enhancing-purple-shampoo-bottle.jpg?v=1773129088","url":"https:\/\/bellaviacanada.ca\/products\/bio-pureoils-color-enhancing-purple-shampoo-neutralizes-brassiness-brightens-blonde-silver-hair","provider":"Bellavia Canada | Natural Beauty Rituals, Skincare \u0026 Makeup in Canada","version":"1.0","type":"link"}