{"product_id":"elabore-purple-toning-shampoo-anti-yellow-violet-pigment-for-grey-silver-light-blonde-hair-300ml","title":"Elabore Purple Toning Shampoo – Anti-Yellow Violet Pigment for Grey, Silver \u0026 Light Blonde Hair | 300ml","description":"\u003ch2\u003eRefine Your Cool Tones with Elabore Purple Toning Shampoo\u003c\/h2\u003e\n\u003cp\u003eDesigned for grey, silver, and light blonde hair, this formula uses violet pigments to counterbalance warm brassiness. The result is a shade-balanced base that looks polished between salon visits while preserving a natural glow and softness to the touch.\u003c\/p\u003e\n\n\u003ch3\u003eWhat it does\u003c\/h3\u003e\n\u003cp\u003eThe violet pigment helps neutralize yellow hues on pale and cool-toned hair, helping faded highlights regain clarity. The blend includes nourishing oils and proteins to support texture, manageability, and light-weight smoothness, so hair feels cared for after every wash.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eNeutralizes yellow tones on grey, silver, and light blonde hair for cooler, more vibrant color\u003c\/li\u003e\n  \u003cli\u003eRefreshes faded highlights and ash or silver-toned strands, restoring dimension\u003c\/li\u003e\n  \u003cli\u003eEnriched with Argan oil, Jojoba oil, Keratin, Silk protein, and six botanical extracts to help hair feel healthier, smoother, and silkier\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eFeel and usage\u003c\/h3\u003e\n\u003cp\u003eExpect a luxurious lather and a soft, creamy texture with a gentle scent that leaves hair feeling fresh and clean without heaviness. The antibiotic-free formulation glides through lengths, helping you achieve an even tone with every wash.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eIdeal as part of a routine for cool-tone maintenance or as a color-refresh between salon visits\u003c\/li\u003e\n  \u003cli\u003eUse as needed to maintain cool, balanced tones while caring for hair integrity\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWho it’s for\u003c\/h3\u003e\n\u003cp\u003eBest suited for those with grey, silver, or light blonde hair looking to reduce brassiness and preserve ash or cool-toned highlights, while enjoying a healthier-feeling wash.\u003c\/p\u003e\n\n\u003cp\u003eNote: This is a cosmetic color-balancing product. Results may vary by hair type and starting shade.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: What hair types is Elabore Purple Toning Shampoo best for?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Ideal for grey, silver, and light blonde hair seeking to soften brassiness and refresh cool tones.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How should I use Elabore Purple Toning Shampoo for best results?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Lather onto damp hair, leave 1–3 minutes, rinse thoroughly; use as needed to maintain cool tones.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Elabore","offers":[{"title":"Default Title","offer_id":47498376610004,"sku":"B07J1QQK13","price":63.21,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/3561\/6724\/files\/elabore-purple-toning-shampoo-bottle.jpg?v=1769959077","url":"https:\/\/bellaviacanada.ca\/products\/elabore-purple-toning-shampoo-anti-yellow-violet-pigment-for-grey-silver-light-blonde-hair-300ml","provider":"Bellavia Canada | Natural Beauty Rituals, Skincare \u0026 Makeup in Canada","version":"1.0","type":"link"}