{"product_id":"fashion-gold-shampoo-300ml-protect-control-for-straightened-hair","title":"Fashion Gold SHAMPOO 300ml – Protect \u0026 Control for Straightened Hair","description":"\u003ch2\u003eElevate Your Straightened Hair Routine\u003c\/h2\u003e\n\u003cp\u003eMeet Fashion Gold SHAMPOO, a 300 ml formula designed to accompany keratin and progressive straightening treatments. Rather than reshaping texture, it focuses on maintaining a smooth, controlled finish between washes. The result is hair that looks calm, aligned, and ready for the next styling step, without promising drastic guarantees.\u003c\/p\u003e\n\u003ch3\u003eWhat Makes It a Smart Pick for Straightened Hair\u003c\/h3\u003e\n\u003cp\u003eTwo key ingredients work together to hydrate, seal, and protect your strands. Trehalose helps lock in moisture, while a gentle cleansing base supports the cuticle’s health. Together, they can help hair feel more elastic, soft, and naturally shiny—factors that contribute to a polished appearance through daily wear and styling routines.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eEXTENDS STRAIGHTENING RESULTS: May help preserve smoothness and alignment between washes after keratin or progressive straightening.\u003c\/li\u003e\n  \u003cli\u003eLOCKS IN HYDRATION, BLOCKS OUT DAMAGE: Hydration-focused ingredients support softness and shine while guarding against dryness and environmental stressors.\u003c\/li\u003e\n  \u003cli\u003eDAILY CLEANSE WITHOUT COMPROMISE: Sulfate-free, paraben-free, and salt-free formula cleanses gently without stripping the scalp or interfering with straightened results.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eDaily Care That Feels Light and Color-Safe\u003c\/h3\u003e\n\u003cp\u003eDesigned to be lightweight and non-greasy, Fashion Gold SHAMPOO helps maintain color vibrancy while keeping hair feeling fresh and ready for styling. It is color-safe and suitable for regular use, including color-treated or chemically processed hair. Remember, this shampoo is a caring companion, not a straightening product in itself.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eLIGHTWEIGHT, NON-GREASY, COLOR-SAFE: Leaves hair feeling clean without weight or buildup, preserving color vitality.\u003c\/li\u003e\n  \u003cli\u003eCOLOR-TREATED FRIENDLY: Formulated to support color-treated hair without compromising scalp comfort.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eTo get the most from this shampoo, apply to wet hair, massage into a rich lather, rinse thoroughly, and follow with your preferred conditioner. Pairing with Fashion Gold’s smoothing regimen can help maintain a sleek look across busy days and styling sessions.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: What is Fashion Gold SHAMPOO designed to do?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: It supports a smooth look after straightening treatments and helps maintain hydration between washes.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is it safe for color-treated hair and daily use?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes, it’s sulfate-free, paraben-free, and salt-free, suitable for daily use on color-treated hair.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Fashion Gold","offers":[{"title":"Default Title","offer_id":47642034143444,"sku":"B0CDQR51TL","price":81.28,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/3561\/6724\/files\/fashion-gold-shampoo-300ml-bottle-front.jpg?v=1773229161","url":"https:\/\/bellaviacanada.ca\/products\/fashion-gold-shampoo-300ml-protect-control-for-straightened-hair","provider":"Bellavia Canada | Natural Beauty Rituals, Skincare \u0026 Makeup in Canada","version":"1.0","type":"link"}