{"product_id":"hellawell-professionals-boxy-color-coloring-kit-permanent-hair-dye-with-vegetal-protein-100-gray-coverage-california-white","title":"HELLAWELL PROFESSIONALS BOXY COLOR Coloring Kit – Permanent Hair Dye with Vegetal Protein, 100% Gray Coverage (California White)","description":"\u003ch2\u003eOverview\u003c\/h2\u003e\n\u003cp\u003eMeet the HELLAWELL PROFESSIONALS BOXY COLOR Coloring Kit, a professional-grade color cream designed for vibrant, silky hair. Enriched with vegetal protein, this permanent dye aims to deliver rich shade and a soft feel from root to tip. The kit emphasizes easy cleanup with a self-cleaning rinse feature and a conditioning step that helps maintain color and texture between applications.\u003c\/p\u003e\n\u003ch3\u003eWhy this kit stands out\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003e\n\u003cstrong\u003eSelf-cleaning rinse\u003c\/strong\u003e: After the processing time, rinsing with water emulsifies the formula with the shampoo contained in the dye, making removal smoother.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003e100% gray coverage\u003c\/strong\u003e: When paired with the OXY Active cream (10 vol) and natural shades, it aims for a natural, uniform look across gray areas.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eVegetal protein power\u003c\/strong\u003e: The plant-based protein helps moisturize hair during and after color, contributing to a soft, manageable feel.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eShiny, silky color\u003c\/strong\u003e: A post-color conditioning cream helps lock in vibrancy and leaves a sleek finish from root to tip.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eInside the box\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eA tube of 60g color dye\u003c\/li\u003e\n  \u003cli\u003eOne 60ml OXY Active activating cream\u003c\/li\u003e\n  \u003cli\u003eA sachet of conditioning cream\u003c\/li\u003e\n  \u003cli\u003eA pair of gloves\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eHow to use (at a glance)\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003ePut on gloves and mix the color dye with the OXY Active cream as directed.\u003c\/li\u003e\n  \u003cli\u003eApply evenly to dry hair, then wait the recommended time for your shade.\u003c\/li\u003e\n  \u003cli\u003eRinse thoroughly with water to leverage the self-cleaning emulsification, then style as usual.\u003c\/li\u003e\n  \u003cli\u003eFinish with the conditioning cream for color longevity and a silky feel.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eWho it’s for\u003c\/h3\u003e\n\u003cp\u003eIdeal for professionals and color enthusiasts seeking vibrant, long-lasting color with a soft, healthy feel. Shade \u003cem\u003eCalifornia White\u003c\/em\u003e offers a natural-looking result with full gray coverage when used as directed.\u003c\/p\u003e\n\u003ch2\u003eCare and maintenance between coloring\u003c\/h2\u003e\n\u003cp\u003eRegular conditioning helps maintain color brightness and hair texture. Consider using the post-color conditioning cream between color sessions to keep the finish smooth and the shade stable.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: What is included in the BOXY COLOR kit?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: The kit includes a 60g dye tube, 60ml OXY Active activator, a conditioning cream sachet, and gloves.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Does BOXY COLOR offer 100% gray coverage?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: It is designed for 100% gray coverage when used with the OXY Active 10 vol activator and natural shade options.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"HELLAWELL PROFESSIONALS","offers":[{"title":"Default Title","offer_id":47479988093140,"sku":"B0CQ6P21KX","price":35.75,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/3561\/6724\/files\/hellawell-boxy-color-tube-60g-dye.jpg?v=1769483272","url":"https:\/\/bellaviacanada.ca\/products\/hellawell-professionals-boxy-color-coloring-kit-permanent-hair-dye-with-vegetal-protein-100-gray-coverage-california-white","provider":"Bellavia Canada | Natural Beauty Rituals, Skincare \u0026 Makeup in Canada","version":"1.0","type":"link"}