{"product_id":"ilia-limitless-lash-mascara-in-rich-brown-lightweight-lengthening-flake-proof","title":"ILIA Limitless Lash Mascara in Rich Brown | Lightweight, Lengthening \u0026 Flake-Proof","description":"\u003ch2\u003eILIA Limitless Lash Mascara in Rich Brown\u003c\/h2\u003e\u003cp\u003eMeet a clean mascara that lengthens, lifts and separates with a weightless, silky-smooth feel. The Rich Brown shade adds depth and definition without heaviness, delivering a natural yet instantly enhanced lash line. This formula arrives in planet friendly packaging, blending performance with a smaller environmental footprint.\u003c\/p\u003e\u003ch3\u003eWhy shoppers love it\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003eDual sided wand ensures precise pickup and even distribution for length and definition on every lash.\u003c\/li\u003e\n\u003cli\u003eLong lasting formula resists clumping, flaking and smudging for a consistently refined look from morning to night.\u003c\/li\u003e\n\u003cli\u003eNaturally derived arginine helps fortify lashes from within, while organic shea butter conditions for a soft, flexible finish.\u003c\/li\u003e\n\u003cli\u003eBeeswax helps seal in moisture, contributing to a nourished appearance that remains weightless on the lashes.\u003c\/li\u003e\n\u003cli\u003eEye safe and comfortable: ophthalmologist tested, safe for sensitive eyes and contact lens wearers.\u003c\/li\u003e\n\u003cli\u003eVegan, cruelty free, gluten free, sustainably sourced and packaged, aligning with responsible beauty values.\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003eReal world use and outcomes\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003eDaytime wear: the lightweight formula supports a natural, eye opening effect that enhances rather than overwhelms your look.\u003c\/li\u003e\n\u003cli\u003eEvening or photos: the Rich Brown shade adds subtle depth that pairs well with neutral or bold eye makeup.\u003c\/li\u003e\n\u003cli\u003eWith routines you already trust, it layers smoothly with other ILIA products for a customizable lash profile.\u003c\/li\u003e\n\u003cli\u003eResponsive to movement without heavy feel, keeping lashes defined through a busy day and into night.\u003c\/li\u003e\n\u003cli\u003eDesigned for long wear without migrates or clumps, making it a versatile choice for sensitive eyes or contact lens wearers.\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003ePlanet and product integrity\u003c\/h3\u003e\u003cp\u003eBeyond performance, the mascara emphasizes cleaner beauty through responsibly sourced ingredients and packaging. A thoughtful blend of fortifying and conditioning components works with the formula to maintain lash health while delivering a flattering, all-day look.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: What makes ILIA Limitless Lash Mascara different from traditional mascaras?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: A dual-sided wand provides lift and length with a lightweight, nourishing formula.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is this mascara suitable for sensitive eyes or contact lens wearers?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. Ophthalmologist-tested and safe for sensitive eyes, with a vegan, cruelty-free formula for lens wearers.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"ILIA","offers":[{"title":"Default Title","offer_id":47481129435348,"sku":"B0FDMHRYKJ","price":79.46,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/3561\/6724\/files\/ilia-limitless-lash-mascara-packaging-closeup.jpg?v=1769494065","url":"https:\/\/bellaviacanada.ca\/products\/ilia-limitless-lash-mascara-in-rich-brown-lightweight-lengthening-flake-proof","provider":"Bellavia Canada | Natural Beauty Rituals, Skincare \u0026 Makeup in Canada","version":"1.0","type":"link"}