{"product_id":"john-frieda-sheer-blonde-highlight-activating-enhancing-shampoo-8-45-oz","title":"John Frieda Sheer Blonde Highlight Activating Enhancing Shampoo 8.45 oz","description":"\u003ch2\u003eRediscover blonde highlights with every wash\u003c\/h2\u003e\n\u003cp\u003eJohn Frieda Sheer Blonde Highlight Activating Enhancing Shampoo comes in a convenient 8.45 oz bottle and is designed to support blonde tones by gently cleansing while helping to bring out the brightness of existing highlights. The formula is tailored for everyday use, aiming to refresh color nuances and leave hair feeling clean, lighter, and ready for styling. This product fits into a routine where cleansing and color care work hand in hand, offering a simple step to help you enjoy more vivid, sun-kissed-looking strands between salon visits.\u003c\/p\u003e\n\u003ch3\u003eWhat to expect from this shampoo\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eEnhances existing blonde highlights as you cleanse\u003c\/li\u003e\n  \u003cli\u003eSupports a brighter, more luminous look by refreshing tones\u003c\/li\u003e\n  \u003cli\u003ePairs with a dedicated conditioner to complete the highlight care routine\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eHow to use for best results\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eApply to wet hair and gently massage into a rich lather\u003c\/li\u003e\n  \u003cli\u003eRinse thoroughly and repeat if desired\u003c\/li\u003e\n  \u003cli\u003eFollow with the Highlight Activating Enhancing Conditioner for continued care\u003c\/li\u003e\n  \u003cli\u003eTowel dry and style as usual to reveal refreshed highlights\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eReal life use cases\u003c\/h3\u003e\n\u003cp\u003ePerfect for weekly washing as part of a blonde care routine, this shampoo can help maintain the reflective quality of highlights between salon visits. It is designed to cleanse without stripping, supporting a light, airy feel that complements daily styling and natural movement.\u003c\/p\u003e\n\u003ch3\u003eWhy choose John Frieda\u003c\/h3\u003e\n\u003cp\u003eJohn Frieda brings color care expertise to your bathroom, offering products crafted to support blonde tones with practical, easy routines. This shampoo emphasizes highlight activation while keeping care simple, so you can enjoy a confident wash day without extra steps.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: What is the purpose of John Frieda Sheer Blonde Highlight Activating Enhancing Shampoo?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: It aims to enhance existing blonde highlights while cleansing hair.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How do I use this shampoo for best results?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Apply to wet hair, lather, rinse, repeat if needed, then follow with the conditioner and style as usual.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"John Frieda","offers":[{"title":"Default Title","offer_id":47480332288212,"sku":"B000ORULRG","price":40.9,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/3561\/6724\/files\/john-frieda-sheer-blonde-highlight-activating-shampoo-bottle.jpg?v=1769488075","url":"https:\/\/bellaviacanada.ca\/products\/john-frieda-sheer-blonde-highlight-activating-enhancing-shampoo-8-45-oz","provider":"Bellavia Canada | Natural Beauty Rituals, Skincare \u0026 Makeup in Canada","version":"1.0","type":"link"}