{"product_id":"joico-defy-damage-protective-shield-uv-thermal-defense-for-damaged-hair","title":"Joico Defy Damage Protective Shield — UV \u0026 Thermal Defense for Damaged Hair","description":"\u003cdiv\u003e\n  \u003ch3\u003eProtective Shield for Color-Treated Hair\u003c\/h3\u003e\n  \u003cp\u003eJoico Defy Damage Protective Shield comes as a two‑bottle system (each 3.38 fl oz) designed to shield hair from daily styling heat and environmental stressors. This smoothing shampoo works to soften the fiber and seal cuticles, helping color-treated hair stay vibrant while you wash. The formula blends moringa seed and arginine to support overall strand resilience and a healthier feel.\u003c\/p\u003e\n  \u003cp\u003eIn real-life routines, you may notice easier combing, reduced frizz, and a smoother finish after styling. The product is positioned as a defense against UV exposure and environmental pollution, with a focus on color preservation and manageability without promising guaranteed results.\u003c\/p\u003e\n  \u003ch3\u003eKey Benefits You Might Experience\u003c\/h3\u003e\n  \u003cul\u003e\n    \u003cli\u003eDefy damage and create a protective shield during daily styling\u003c\/li\u003e\n    \u003cli\u003eHelp preserve color vibrancy on treated hair\u003c\/li\u003e\n    \u003cli\u003eSmoothes the hair fiber to improve detangling and manageability\u003c\/li\u003e\n    \u003cli\u003eProvides a feel of softer, healthier-looking hair after use\u003c\/li\u003e\n  \u003c\/ul\u003e\n  \u003ch3\u003eHow to Use as Part of Your Routine\u003c\/h3\u003e\n  \u003cul\u003e\n    \u003cli\u003eApply to wet hair, massage into a silky lather, and rinse thoroughly\u003c\/li\u003e\n    \u003cli\u003eFollow with conditioner or use as part of a full Defy Damage regimen\u003c\/li\u003e\n    \u003cli\u003eRepeat daily or as part of your styling routine to maintain results\u003c\/li\u003e\n  \u003c\/ul\u003e\n  \u003cp\u003eNote: The description emphasizes possible benefits like protection from environmental factors and color retention, presented as possibilities rather than guarantees.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: What is Joico Defy Damage Protective Shield designed to do?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: It helps shield color-treated hair from UV and heat while supporting color retention and smoother manageability.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How should I use Joico Defy Damage Protective Shield?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Apply to wet hair, lather, rinse, and follow with conditioner as part of your regular routine.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Joico","offers":[{"title":"Default Title","offer_id":47642099155156,"sku":"B08CJ789MH","price":117.18,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/3561\/6724\/files\/joico-defy-damage-shield-bottle-front.jpg?v=1773232478","url":"https:\/\/bellaviacanada.ca\/products\/joico-defy-damage-protective-shield-uv-thermal-defense-for-damaged-hair","provider":"Bellavia Canada | Natural Beauty Rituals, Skincare \u0026 Makeup in Canada","version":"1.0","type":"link"}