{"product_id":"loma-nourishing-shampoo-12-oz-sulfate-free-color-safe-hydration","title":"LOMA Nourishing Shampoo 12 oz | Sulfate-Free, Color-Safe Hydration","description":"\u003cp\u003eExperience LOMA Nourishing Shampoo, a premium cleanser designed for every hair type, with special care for drier, thirstier, and chemically treated strands. Housed in a 12-ounce bottle, this formula blends salon-grade creatine with natural olive oil to deliver a rich, creamy lather and a refined aroma that turns washing into a small moment of self‑care.\u003c\/p\u003e\n\u003ch3\u003eWhy you might love it\u003c\/h3\u003e\n\u003cp\u003eThe creatine-based action is pitched as 35% more effective than typical proteins or keratin at rebuilding internal tensile strength, particularly for color-treated, foiled, and bleached hair. Olive oil provides immediate nourishment to both hair and skin, helping cuticles feel smoother and more manageable. The formula is sulfate-free, paraben-free, gluten-free, and sodium chloride-free, offering a gentler cleanse that works well with keratin-treated hair and hair pieces. Aromatherapy notes of cranberry and pear add a pleasant, spa-like touch without overpowering the senses.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eCreatine-based formula claimed to be 35% more effective than common proteins or keratin for hair strength\u003c\/li\u003e\n\u003cli\u003eOlive oil delivers instant nourishment, aiding shine and manageability\u003c\/li\u003e\n\u003cli\u003eFree from sulfates, parabens, gluten, and sodium chloride for a gentler cleanse\u003c\/li\u003e\n\u003cli\u003eSafe for keratin-treated hair and hair pieces, reducing compatibility concerns\u003c\/li\u003e\n\u003cli\u003eAromatherapy scent of cranberry and pear enhances the washing routine\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eHow it fits into a routine\u003c\/h3\u003e\n\u003cp\u003eLOMA Nourishing Shampoo offers a luxurious texture and a gentle foam that leaves strands feeling clean yet moisturized. It’s designed to support color-treated and chemically stressed hair while remaining suitable for daily use. Pair with LO MA conditioner or treatment for extended moisture and a cohesive routine that respects hair health without sacrificing cleansing power.\u003c\/p\u003e\n\u003ch3\u003eUsage tips\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eMassage into wet hair from scalp to ends, then rinse completely\u003c\/li\u003e\n\u003cli\u003eFollow with LO MA conditioner or treatment for best results\u003c\/li\u003e\n\u003cli\u003eIncorporate regularly to maintain hydration, softness, and ease of styling\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eWho might enjoy this shampoo\u003c\/h3\u003e\n\u003cp\u003eIdeal for dry or chemically treated hair, or anyone seeking a sulfate-free, nourishing cleanse with a refined aroma that elevates the everyday wash.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: What makes LO MA Nourishing Shampoo suitable for color-treated hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Creatine-based strength support and olive oil moisture help treated hair feel resilient while sulfate-free cleansing keeps the scalp gentle.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is LO MA Nourishing Shampoo safe for keratin-treated hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. It is sulfate- and paraben-free and labeled safe for keratin-treated hair and hair pieces.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Loma","offers":[{"title":"Default Title","offer_id":47479629742292,"sku":"B00UNS6E72","price":67.29,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/3561\/6724\/files\/loma-nourishing-shampoo-bottle-front.jpg?v=1769471570","url":"https:\/\/bellaviacanada.ca\/products\/loma-nourishing-shampoo-12-oz-sulfate-free-color-safe-hydration","provider":"Bellavia Canada | Natural Beauty Rituals, Skincare \u0026 Makeup in Canada","version":"1.0","type":"link"}