{"product_id":"loreal-paris-superior-preference-fade-defying-shine-permanent-hair-color-6-light-brown-pack-of-1","title":"L'Oreal Paris Superior Preference Fade-Defying + Shine Permanent Hair Color – 6 Light Brown (Pack of 1)","description":"\u003ch2\u003eExperience lasting color with radiant shine\u003c\/h2\u003e\n\u003cp\u003eSince 1973, L’Oréal Paris Superior Preference has set the standard for permanent hair color, delivering depth, dimension, and a luminous finish that can stay vibrant over time. The Fade-Defying Color and Shine System blends a translucent gel dye with the Care Supreme Conditioning treatment to help maintain color vibrancy while imparting a silky, glossy feel. This approach is designed to elevate everyday looks with a natural-looking, multi-dimensional result that stays vivid wash after wash.\u003c\/p\u003e\n\u003ch3\u003eTwo-part system that works in harmony\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003e\n\u003cstrong\u003eFade-Defying Color and Shine System:\u003c\/strong\u003e a translucent gel dye paired with a Care Supreme Conditioner with Shine Serum helps preserve depth and radiance, leaving hair with a polished finish.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eWide shade range:\u003c\/strong\u003e over 50 shades to choose from, from luminous red tones and cool ash blondes to the deepest blacks, so you can discover your signature look.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eL’Oréal Paris positions Superior Preference as a long-lasting option within a broader family of color products, providing a permanent color option designed to deliver depth and dimension. The lineup emphasizes color integrity and shine, with formulations that cater to varying styling goals while maintaining a focus on premium conditioning for hair that feels soft and smooth.\u003c\/p\u003e\n\u003ch3\u003eWhat to expect in everyday use\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003e\n\u003cstrong\u003eLong-lasting color:\u003c\/strong\u003e designed to stay vibrant over time with a glossy finish that catches light from multiple angles.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eIntegrated care:\u003c\/strong\u003e the included conditioning treatment helps support color vibrancy and provides a silky, reflective feel after coloring.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eNotes: follow the enclosed instructions for best results and store between 50° and 80°F. The shade showcased here is 6 Light Brown, part of a broad palette intended to offer depth and dimension for daily wear.\u003c\/p\u003e\n\u003ch3\u003eReal-life use cases and inspiration\u003c\/h3\u003e\n\u003cp\u003eFor anyone looking to refresh a brunette base, this shade family can help add warmth or cool balance depending on undertones. Those who enjoy a natural yet refined look may appreciate the subtle dimension that appears under different lighting. The color system is designed to complement various skin tones and wardrobe choices, offering a versatile option for everyday styling.\u003c\/p\u003e\n\u003cp\u003eWhether you’re refreshing root appeal, enhancing existing color, or seeking a polished, salon-inspired glow at home, this product aims to provide a memorable finish without sacrificing hair softness. Remember to use as directed and leverage the conditioning step to maximize vibrancy and shine over time.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How does Fade-Defying + Shine work?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: It combines a translucent gel dye with a conditioning treatment to help preserve color depth and a glossy finish.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can I use this at home and still get salon-like results?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Many users color at home with careful timing and aftercare; results vary by starting color and hair condition.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"L'Oreal Paris","offers":[{"title":"Default Title","offer_id":47479162437844,"sku":"B00006JN4M","price":46.95,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/3561\/6724\/files\/loreal-paris-superior-preference-bottle-dye.jpg?v=1769456845","url":"https:\/\/bellaviacanada.ca\/products\/loreal-paris-superior-preference-fade-defying-shine-permanent-hair-color-6-light-brown-pack-of-1","provider":"Bellavia Canada | Natural Beauty Rituals, Skincare \u0026 Makeup in Canada","version":"1.0","type":"link"}