{"product_id":"m-a-d-skincare-photo-guard-spf-50-matte-finish-primer-anti-aging-medium","title":"M.A.D Skincare Photo Guard SPF 50 Matte Finish Primer – Anti-Aging (Medium)","description":"\u003ch2\u003eMeet M.A.D Skincare Photo Guard SPF 50 Matte Finish Primer\u003c\/h2\u003e\n\u003cp\u003eBegin your day with a dual-action base that protects, primes, and refines. Photo Guard combines broad-spectrum SPF 50 sun protection with a velvety matte finish to help makeup look smoother and last longer. The medium shade is formulated to harmonize with mid-tone complexions, offering a seamless starting point for your routine without a heavy color shift.\u003c\/p\u003e\n\u003cp\u003eTexture is key here: the formula glides on with a silky slip, then settles into a breathable veil that helps blur minor texture and reduce visible shine. The result is a natural-looking canvas that remains comfortable as you move through a busy day or a long photoshoot session under bright lights.\u003c\/p\u003e\n\u003ch3\u003eWhy you might reach for it\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eBroad-spectrum SPF 50 protection keeps daily UV exposure in check.\u003c\/li\u003e\n  \u003cli\u003eMatte finish helps makeup sit evenly and reduces shininess.\u003c\/li\u003e\n  \u003cli\u003eLightweight feel layers well under foundations and powders.\u003c\/li\u003e\n  \u003cli\u003eDesigned for medium complexions with a balanced tone.\u003c\/li\u003e\n  \u003cli\u003ePreps skin for a refined base, helping products apply smoothly.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eTexture and finish\u003c\/h3\u003e\n\u003cp\u003eThe texture is light and non-greasy, absorbing quickly to minimize residue. It creates a soft blur that helps makeup glide on evenly, leaving a durable matte veil that looks natural in various lighting, from office daylight to evening events.\u003c\/p\u003e\n\u003ch3\u003eHow to use\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eWith clean skin, apply a pea-sized amount after moisturizer.\u003c\/li\u003e\n  \u003cli\u003eAllow 15-30 seconds to set before applying foundation or wearing alone.\u003c\/li\u003e\n  \u003cli\u003eReapply as needed when exposed to sun or extended wear is desired.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eShade and skin tone compatibility\u003c\/h3\u003e\n\u003cp\u003eThe medium shade targets mid-tone complexions but blends neatly with similar ranges. If you’re between tones, start with a small amount and blend toward the perimeter of the face to avoid a visible line.\u003c\/p\u003e\n\u003cp\u003eNote: This description highlights what the product offers and how it might fit into a skincare-to-makeup routine. It does not guarantee specific results, and individual outcomes may vary depending on skin type and environment.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Does M.A.D Skincare Photo Guard SPF 50 Matte Finish Primer provide sun protection?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. It offers broad-spectrum SPF 50 protection to shield skin from daily sun exposure while wearing makeup.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: What shade is the product, and who is it designed for?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: The medium shade targets mid-tone complexions, helping create a balanced, natural base for makeup.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"M.A.D Skincare","offers":[{"title":"Default Title","offer_id":47643172929748,"sku":"B01FJAPADC","price":122.04,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/3561\/6724\/files\/mad-skincare-photo-guard-spf50-matte-finish-primer.jpg?v=1773270956","url":"https:\/\/bellaviacanada.ca\/products\/m-a-d-skincare-photo-guard-spf-50-matte-finish-primer-anti-aging-medium","provider":"Bellavia Canada | Natural Beauty Rituals, Skincare \u0026 Makeup in Canada","version":"1.0","type":"link"}