{"product_id":"p-r-pulp-riot-lilac-semi-permanent-hair-color-4oz-vibrant-long-lasting-direct-dye","title":"P.R. Pulp Riot Lilac Semi-Permanent Hair Color 4oz – Vibrant, Long-Lasting Direct Dye","description":"\u003cp\u003eMeet a playful yet powerful lilac shade designed for home use or pro settings. P.R. Lilac is a semi-permanent, direct-dye color from Pulp Riot that goes on effortlessly and fades gracefully back toward your natural base. The formula emphasizes vegan ingredients chosen to both color and care, helping you maintain healthier-feeling hair as you refresh your look. Expect a vivid violet that evolves with every wash, offering you flexibility without long-term commitment.\u003c\/p\u003e\n\n\u003ch2\u003eWhy this shade may fit your goals\u003c\/h2\u003e\n\u003cp\u003eWhether you crave a bold accent or a softer pastel tint, Lilac delivers a bright, eye-catching result. For the strongest color payoff, apply to pre-lightened hair. The shade is versatile enough to blend with other Pulp Riot semi-permanent colors, enabling you to craft a custom hue that matches your mood or season. As washes accumulate, the color will gradually soften, letting your natural tone re-emerge on its own timeline.\u003c\/p\u003e\n\u003cp\u003eThe formula is vegan and free from ammonia, parabens, gluten, PPD and MEA, appealing to color enthusiasts who value a cleaner ingredient list without sacrificing performance. These factors contribute to a comfortable, salon-like experience at home, with color that maintains its vibrancy and integrity as you care for your hair.\u003c\/p\u003e\n\n\u003ch2\u003eKey benefits at a glance\u003c\/h2\u003e\n\u003cul\u003e\n  \u003cli\u003eSemi-permanent direct-dye color for quick, vivid results\u003c\/li\u003e\n  \u003cli\u003eBlendable with other Pulp Riot shades to create a custom hue\u003c\/li\u003e\n  \u003cli\u003eLongevity varies by shade: richer tones may last around 42 washes; light pastels about 25 washes; neon colors around 25–30 washes\u003c\/li\u003e\n  \u003cli\u003e brightest results on pre-lightened hair\u003c\/li\u003e\n  \u003cli\u003eVegan, free from ammonia, parabens, gluten, PPD and MEA\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch2\u003eHow to use for best results\u003c\/h2\u003e\n\u003cul\u003e\n  \u003cli\u003eDirectly apply the color from the tube to dry hair in 1\/2 inch sections for thorough saturation\u003c\/li\u003e\n  \u003cli\u003eLeave on for 25–40 minutes without heat, longer if you desire a deeper tone\u003c\/li\u003e\n  \u003cli\u003eRinse thoroughly with cool water and do not shampoo immediately\u003c\/li\u003e\n  \u003cli\u003eTo maximize longevity, wash only as needed and use color-safe shampoo and conditioner\u003c\/li\u003e\n  \u003cli\u003eAvoid saturating hair in chlorine and minimize direct sun exposure when possible\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eCare and longevity tips\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eStick to color-safe, sulfate-free products to help preserve vibrancy\u003c\/li\u003e\n  \u003cli\u003eLimit washing frequency to extend the color’s life\u003c\/li\u003e\n  \u003cli\u003eRinse with cool water to close the cuticle and reduce color bleed\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How long does Lilac color last?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Fades over multiple washes: deeper tones around 42 washes; lighter pastels about 25 washes; longevity depends on washing frequency and hair condition.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can Lilac be mixed with other shades?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes, blend with other Pulp Riot semi-permanent colors to customize hues; apply to dry, pre-lightened hair for the brightest results.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"P.R.","offers":[{"title":"Default Title","offer_id":47494755942612,"sku":"B0859H9WHS","price":52.79,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/3561\/6724\/files\/pr-lilac-semi-permanent-color-tube.jpg?v=1769824616","url":"https:\/\/bellaviacanada.ca\/products\/p-r-pulp-riot-lilac-semi-permanent-hair-color-4oz-vibrant-long-lasting-direct-dye","provider":"Bellavia Canada | Natural Beauty Rituals, Skincare \u0026 Makeup in Canada","version":"1.0","type":"link"}