{"product_id":"rossano-ferretti-intenso-smoothing-serum-deep-hydration-for-thick-hair-vegan-made-in-italy","title":"Rossano Ferretti Intenso Smoothing Serum | Deep Hydration for Thick Hair | Vegan, Made in Italy","description":"\u003ch2\u003eUnlock silky smooth, hydrated hair with Rossano Ferretti Intenso Smoothing Serum\u003c\/h2\u003e\n\u003cp\u003eDesigned for thick, coarse textures, Intenso delivers moisture where it’s most needed, helping strands feel softer and more controllable from roots to ends. The blend of natural oils and butters works to tame flyaways, reduce puffiness, and add a touch of effortless shine. Use it as a prep step before heat styling or as a finishing touch to keep hair looking balanced without weighing it down.\u003c\/p\u003e\n\u003cp\u003eLike a sensory ritual, the serum engages the senses with a refined aroma that blends cinnamon, saffron, and bergamot, evoking warm Sicilian moments as you apply it. The vegan, cruelty-free formula relies on naturally derived ingredients such as coconut, macadamia, shea butter, and certified organic bamboo, with a proud 100% Made in Italy lineage that reflects a heritage of craftsmanship. Thick, coarse hair tends to crave moisture, and Intenso is formulated to hydrate deeply, helping strands feel more supple, less tangled, and more manageable from day to day.\u003c\/p\u003e\n\u003ch3\u003eKey benefits at a glance\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eANTI-FRIZZ: Natural oils and butters tame unruly strands and soften texture.\u003c\/li\u003e\n  \u003cli\u003eRELAX \u0026amp; REVIVE: Deep hydration supports improved elasticity and easier detangling.\u003c\/li\u003e\n  \u003cli\u003eSHINE \u0026amp; PROTECT: Softening action adds a natural, healthy gloss to hair.\u003c\/li\u003e\n  \u003cli\u003eREFINED AROMATIC SCENT: Warm notes create a luxurious application experience.\u003c\/li\u003e\n  \u003cli\u003eVEGAN \u0026amp; CRUELTY-FREE: 99% naturally derived ingredients; coconut, macadamia, shea butter, bamboo; Italian-made.\u003c\/li\u003e\n  \u003cli\u003eAWARD-WINNING PRESTIGE: Recognized by Marie Claire and featured in top fashion titles for natural\/textured hair.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eHow to use\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eDispense a small amount and apply to towel-dried hair, focusing on mid-length to ends.\u003c\/li\u003e\n  \u003cli\u003eStyle as usual or use between washes to refresh texture without heaviness.\u003c\/li\u003e\n  \u003cli\u003eOn dry hair, re-apply sparingly to tame flyaways and restore smoothness.\u003c\/li\u003e\n  \u003cli\u003ePair with other styling products for a complete routine tailored to thick, coarse hair.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eWhy choose Intenso for your routine\u003c\/h3\u003e\n\u003cp\u003eIf you’re seeking a smoothing step that adds moisture, enhances manageability, and delivers a natural shine, Intenso offers a practical, luxurious option. The vegan formula aligns with contemporary lifestyle choices, while the Italian craftsmanship and prestige provide a sense of premium care for daily hair rituals.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: What is the Rossano Ferretti Intenso Smoothing Serum best for?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Designed to tame thick, coarse hair with deep hydration, it helps reduce frizz and adds natural shine without weighing hair down.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is this serum vegan and cruelty-free?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes, the formula is vegan and cruelty-free, featuring naturally derived oils and butters for smoothing results.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Rossano Ferretti","offers":[{"title":"Default Title","offer_id":47643193606356,"sku":"B0CW3HWM4M","price":134.21,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/3561\/6724\/files\/rossano-ferretti-intenso-serum-bottle-pump.jpg?v=1773271557","url":"https:\/\/bellaviacanada.ca\/products\/rossano-ferretti-intenso-smoothing-serum-deep-hydration-for-thick-hair-vegan-made-in-italy","provider":"Bellavia Canada | Natural Beauty Rituals, Skincare \u0026 Makeup in Canada","version":"1.0","type":"link"}