{"product_id":"schwarzkopf-igora-royal-9-7-very-light-blonde-60ml-fashion-shades-intense-shine","title":"Schwarzkopf IGORA Royal 9-7 Very Light Blonde 60ml | Fashion Shades \u0026 Intense Shine","description":"\u003cp\u003eSchwarzkopf IGORA Royal 9-7 Very Light Blonde 60ml offers a cool, luminous blonde with beige undertones that read as natural rather than stark. This shade is designed for fashion-forward looks, blending softly with lighter bases and creating balanced brightness that still reads as grown-out rather than artificial. The 9-7 formula is part of the IGORA Royal line, known for refined color deposit, predictable results, and a dependable shine that catches the light as you move through the day.\u003c\/p\u003e\u003cp\u003eThe shade sits within a premium line that supports salon level color at home. Expect rich coverage, a smooth application experience, and a high-shine finish that reflects light from every angle. This is more than a tint; it reads well in daylight and under artificial light alike, making it versatile for everyday style and special occasions.\u003c\/p\u003e\u003ch3\u003eKey features at a glance\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003efashion shades that suit modern trends\u003c\/li\u003e\n\u003cli\u003eup to 70 percent white hair coverage\u003c\/li\u003e\n\u003cli\u003eintense shine with a natural looking glow\u003c\/li\u003e\n\u003cli\u003eexclusive product by Schwarzkopf\u003c\/li\u003e\n\u003cli\u003epremium color line designed for reliable results\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eReal life scenarios where this shade shines include refreshing a light blonde base, blending lighter roots, or creating a soft beige highlight that reads as effortless and polished. The compact 60ml format is convenient for shorter to mid length hair and for touch ups between salon visits.\u003c\/p\u003e\u003ch3\u003eHow to think about using IGORA Royal 9-7\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003eprepare your strand with patch test and follow the kit guidelines for timing and mixing\u003c\/li\u003e\n\u003cli\u003eapply evenly to ensure a uniform tone across the crown, sides and ends\u003c\/li\u003e\n\u003cli\u003erinse thoroughly and use color safe shampoo and conditioner to maintain the glow\u003c\/li\u003e\n\u003cli\u003estore the product in a cool, dry place away from direct sunlight\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eWhile shade results can vary with starting color and upkeep, many users appreciate the shade can deliver a cool blonde with a luminous finish. This shade is part of a brand renowned for its professional grade color systems and is offered as an exclusive Schwarzkopf product for at home use.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: What shade is IGORA Royal 9-7 Very Light Blonde?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: A cool, very light blonde with beige undertones for natural brightness.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: What can I expect from using IGORA Royal 9-7?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Up to 70% white hair coverage and a noticeable shine; results vary with care and starting color.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Schwarzkopf Professional","offers":[{"title":"Default Title","offer_id":47495127531732,"sku":"B00BW4OQNK","price":56.11,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/3561\/6724\/files\/schwarzkopf-igora-royal-9-7-very-light-blonde-bottle.jpg?v=1769837443","url":"https:\/\/bellaviacanada.ca\/products\/schwarzkopf-igora-royal-9-7-very-light-blonde-60ml-fashion-shades-intense-shine","provider":"Bellavia Canada | Natural Beauty Rituals, Skincare \u0026 Makeup in Canada","version":"1.0","type":"link"}