{"product_id":"schwarzkopf-igora-royal-highlift-10-4-ultra-blonde-beige-permanent-hair-color-60-ml","title":"Schwarzkopf Igora Royal Highlift 10-4 Ultra Blonde Beige – Permanent Hair Color 60 ml","description":"\u003ch2\u003eSchwarzkopf Igora Royal Highlift 10-4 Ultra Blonde Beige\u003c\/h2\u003e\n\u003cp\u003eDiscover a permanent hair color highlift designed to deliver a cool beige blonde with controlled lift and a satin-soft finish. Igora Royal's 10-4 Ultra Blonde Beige shade brings a modern, cool-toned blonde that can complement a wide range of skin tones. Each color tube contains 60 ml of color cream, making it a compact option for home touch-ups or salon days.\u003c\/p\u003e\n\u003ch3\u003eKey benefits at a glance\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eLess hair breakage during processing helps preserve strand integrity.\u003c\/li\u003e\n  \u003cli\u003eNo additive needed for the color cream, simplifying mixing and application.\u003c\/li\u003e\n  \u003cli\u003eCoolest blonde shades from IGORA ROYAL with refined beige undertones.\u003c\/li\u003e\n  \u003cli\u003eDesigned to be used with the FIBREPLEX care regime for ongoing hair care.\u003c\/li\u003e\n  \u003cli\u003eNet weight: 60 ml for precise coverage and efficient use.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eReal-world use and feel\u003c\/h3\u003e\n\u003cp\u003eIdeal for refreshing roots or lightening mid-lengths, this shade offers a crisp, less warm blonde that pairs well with ash and beige palettes. The lightweight cream blends evenly, delivering even coverage and a smooth finish that enhances shine without appearing flat or muddy.\u003c\/p\u003e\n\u003cp\u003eFor best results, follow the Fibreplex care regime to support hair resilience during and after color. The 60 ml format is compact enough for travel and home use, yet robust enough for multiple applications depending on hair length and desired lift.\u003c\/p\u003e\n\u003ch3\u003eWhy choose Igora Royal Highlift\u003c\/h3\u003e\n\u003cp\u003eIgora Royal is a trusted name in professional color, combining rich pigments with dependable lift. The 10-4 Ultra Blonde Beige shade provides a contemporary cool blonde option that can adapt to different styling goals and maintenance routines.\u003c\/p\u003e\n\u003cp\u003eIn practice, users may enjoy a smooth application experience and a cool beige tone that integrates well with ash or beige color palettes. The formula is designed to deliver reliable lift while keeping the look soft and natural.\u003c\/p\u003e\n\u003cp\u003eMaintenance matters too. When paired with the FIBREPLEX care regime, you may experience easier aftercare, improved manageability, and lasting tone. The compact 60 ml size makes it convenient for occasional touch-ups or travel-friendly color experiments.\u003c\/p\u003e\n\u003cp\u003eWho this shade suits: lightened hair lovers seeking a modern, cool beige blonde that complements varied skin tones and styling preferences. It can be used for subtle root refreshes or more noticeable all-over lightening, depending on your starting point and desired result.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: What shade is 10-4 Ultra Blonde Beige best for?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: A cool beige blonde designed to reduce warmth and deliver a modern, balanced blonde.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can Igora Royal Highlift be used with Fibreplex?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes, it is designed to be used with the Fibreplex care regime to support hair during processing.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Schwarzkopf Professional","offers":[{"title":"Default Title","offer_id":47495259881684,"sku":"B01MT7WEU6","price":48.35,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/3561\/6724\/files\/schwarzkopf-igora-royal-highlift-10-4-ultra-blonde-beige-pack-shot.jpg?v=1769841419","url":"https:\/\/bellaviacanada.ca\/products\/schwarzkopf-igora-royal-highlift-10-4-ultra-blonde-beige-permanent-hair-color-60-ml","provider":"Bellavia Canada | Natural Beauty Rituals, Skincare \u0026 Makeup in Canada","version":"1.0","type":"link"}