{"product_id":"schwarzkopf-keratin-color-permanent-hair-dye-1-99-black-purple-5x-stronger-hair-up-to-80-less-breakage-100-gray-coverage-72h-humidity-resistance","title":"Schwarzkopf Keratin Color Permanent Hair Dye 1.99 Black Purple – 5x Stronger Hair, Up to 80% Less Breakage, 100% Gray Coverage, 72h Humidity Resistance","description":"\u003ch2\u003eSalon-inspired color you can do at home\u003c\/h2\u003e\n\u003cp\u003eSchwarzkopf Keratin Color Permanent Hair Dye in shade 1.99 Black Purple offers a rich, multidimensional look that blends deep black with a subtle purple sheen. This shade is designed to work across all hair textures, delivering vivid color with a sophisticated, glossy finish. Created with professional input, the formula aims to minimize damage during application while delivering noticeable shine and a smooth feel straight after coloring.\u003c\/p\u003e\n\n\u003ch3\u003eKey benefits that you may notice\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003e3-step Bond Enforcing System helps create bonds in the hair and may leave hair 5x stronger after coloring when compared with a non-conditioning shampoo.\u003c\/li\u003e\n  \u003cli\u003ePre-color serum containing vitamin B6 and collagen primes hair for an even, predictable color result.\u003c\/li\u003e\n  \u003cli\u003eAnti-fade formula supports vibrant color and a more even tone over time.\u003c\/li\u003e\n  \u003cli\u003eHumidity resistance up to 72 hours helps reduce frizz in damp or humid environments.\u003c\/li\u003e\n  \u003cli\u003eUp to 100% gray coverage provides a uniform look from roots to tips.\u003c\/li\u003e\n  \u003cli\u003eSuitable for all hair textures, making at-home color accessible to many.\u003c\/li\u003e\n  \u003cli\u003ePrecision applicator and included care steps support an easy, salon-inspired process at home.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat you’ll see in use\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eColor-rich result with a glossy, polished finish that enhances natural shine.\u003c\/li\u003e\n  \u003cli\u003eBonding system supports structure while preserving hair texture and curl pattern.\u003c\/li\u003e\n  \u003cli\u003eColor remains vivid for weeks, with opportunities to refresh root color as needed.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow to get the best results\u003c\/h3\u003e\n\u003cp\u003eBegin with the pre-color serum to prime the hair, then apply the color cream with the precision applicator for even distribution. Follow the timing guidelines on the package to achieve a uniform result. After coloring, rinse thoroughly and style as usual. For consistently even root-to-tip color, consider repeating the application every 4 weeks.\u003c\/p\u003e\n\n\u003cp\u003eWith a long-standing heritage in professional hair care, Schwarzkopf offers you a color experience that aims to balance vibrancy with hair-friendly care. The formula is designed to stay true to the shade, maintain a smooth feel, and deliver a flattering finish that you can wear with confidence across your daily activities.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Who is this color designed for?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Schwarzkopf Keratin Color is suitable for all hair textures, offering rich color with a professional-inspired feel at home.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How long does the color last and when should I touch up?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Color can last up to 10 weeks with typical washing; consider reapplying every 4 weeks for even root-to-tip coverage.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Schwarzkopf","offers":[{"title":"Default Title","offer_id":47495028637908,"sku":"B0BQK78QDB","price":42.87,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/3561\/6724\/files\/schwarzkopf-keratin-color-1-99-black-purple-packaging.jpg?v=1769833173","url":"https:\/\/bellaviacanada.ca\/products\/schwarzkopf-keratin-color-permanent-hair-dye-1-99-black-purple-5x-stronger-hair-up-to-80-less-breakage-100-gray-coverage-72h-humidity-resistance","provider":"Bellavia Canada | Natural Beauty Rituals, Skincare \u0026 Makeup in Canada","version":"1.0","type":"link"}