{"product_id":"seven-kente-fibre-matte-hair-paste-medium-hold-natural-finish-root-lift-made-in-usa","title":"SEVEN Kente Fibre Matte Hair Paste – Medium Hold, Natural Finish, Root Lift | Made in USA","description":"\u003ch2\u003eTexture, Hold, and Finish in One Paste\u003c\/h2\u003e\n\u003cp\u003eSEVEN Kente Fibre Matte Hair Paste delivers a sculpting medium hold with a soft, natural matte finish. It's crafted for all over texture or easy root lift, whether you style short, mid length, or longer looks. A little goes a long way, and the result is a flexible hold that lets you reshape as the day goes on.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eMedium hold with a non glossy matte finish\u003c\/li\u003e\n  \u003cli\u003eCreates texture from subtle to bold shapes\u003c\/li\u003e\n  \u003cli\u003eIdeal for root lift by pushing upward from the crown\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eHow it works and what it feels like\u003c\/h3\u003e\n\u003cp\u003eThe formula blends beeswax and lanolin to condition while you style, helping control frizz and leaving a soft, smooth surface. The texture is creamy and easy to spread, letting you build definition without stiffness.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eBeeswax conditions the scalp and hair\u003c\/li\u003e\n  \u003cli\u003eLanolin provides moisture for healthier-looking strands\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eQuality and care you can trust\u003c\/h3\u003e\n\u003cp\u003eFormulated without sulfates (SLS SLES), parabens, or dyes, SEVEN Kente Fibre is gluten free and cruelty free. It is pH balanced and color safe, and it is certified Made in the USA by American Made Beauty.\u003c\/p\u003e\n\u003ch3\u003eVersatile for many styles\u003c\/h3\u003e\n\u003cp\u003eFrom a refined pixie to a rockstar bob, you can push up at the crown to lift roots without sacrificing texture. The matte finish keeps hair looking natural in daylight and under studio lights, making it easy to switch looks.\u003c\/p\u003e\n\u003ch3\u003eBrand story\u003c\/h3\u003e\n\u003cp\u003eSEVEN haircare blends high-grade natural ingredients with modern technology, delivering wearable, healthy-feeling hair day after day. This product is part of a salon favorite line trusted by stylists and celebrities alike.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: What hair types is SEVEN Kente Fibre Matte Hair Paste best for?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Suitable for a range of lengths and textures with medium hold and a natural matte finish.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How do I use SEVEN Kente Fibre Matte Hair Paste to lift roots?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Push upward from the crown to lift roots, then shape texture with fingers for a flexible hold.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"SEVEN","offers":[{"title":"Default Title","offer_id":47526984679636,"sku":"B07H4VX4HG","price":87.57,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/3561\/6724\/files\/seven-kente-fibre-matte-paste-jar-front.jpg?v=1770537117","url":"https:\/\/bellaviacanada.ca\/products\/seven-kente-fibre-matte-hair-paste-medium-hold-natural-finish-root-lift-made-in-usa","provider":"Bellavia Canada | Natural Beauty Rituals, Skincare \u0026 Makeup in Canada","version":"1.0","type":"link"}