{"product_id":"shapleys-et-w-color-enhancing-shampoo-ds-32-oz-brightens-light-coats","title":"Shapley's ET-W Color Enhancing Shampoo (DS 32 oz) – Brightens Light Coats","description":"\u003ch2\u003eOverview\u003c\/h2\u003e\n\u003cp\u003eMeet Shapley's ET-W 32 oz Color Enhancing Shampoo, a thoughtful grooming solution designed for light-colored coats. The formula emphasizes gentle cleansing using natural ingredients and explicitly avoids bleach, aiming to remove dirt and oil while supporting a brighter, cleaner appearance between baths. This 32 oz size provides a practical option for homes with multiple pets or for frequent grooming routines.\u003c\/p\u003e\n\n\u003ch3\u003eKey benefits at a glance\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eEffortlessly lifts dirt, oil accumulation and stubborn stains without bleach.\u003c\/li\u003e\n  \u003cli\u003eBrightens and whitens light-colored coats for a more vibrant look.\u003c\/li\u003e\n  \u003cli\u003eDelivers superior cleansing with natural ingredients that align with regular grooming habits.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eReal-life use and what you may notice\u003c\/h3\u003e\n\u003cp\u003eWhether prepping for a show, refreshing after outdoor adventures, or maintaining a routine coat care ritual, ET-W is designed to support a clean, brighter appearance in light fur. The absence of bleach can reduce harshness during baths, while the cleansing action targets everyday grime without altering coat texture. With consistent use, you may observe a cleaner feel and a more noticeable brightness in pale hues after rinsing.\u003c\/p\u003e\n\n\u003ch3\u003eHow to use\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eThoroughly wet the coat before application.\u003c\/li\u003e\n  \u003cli\u003eDispense and work a generous amount into a rich lather from roots to tips.\u003c\/li\u003e\n  \u003cli\u003eRinse completely and repeat as needed for deeper refreshment.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eProduct details and care\u003c\/h3\u003e\n\u003cp\u003eThis ET-W color enhancing shampoo is packaged in a DS 32 oz bottle for easy dispensing and long-term use. The formula relies on natural cleansing ingredients intended for gentle, everyday grooming of light coats, without bleach-based whitening agents.\u003c\/p\u003e\n\n\u003ch3\u003eWhy shoppers consider ET-W\u003c\/h3\u003e\n\u003cp\u003eIf you’re looking for a non-bleach option that can help lift dirt and oil while brightening light fur, this shampoo offers a practical choice to include in a regular grooming routine. It’s designed to support coat cleanliness and appearance with a balanced, thoughtful approach to maintenance, without promising specific results.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Who is Shapley's ET-W Color Enhancing Shampoo best suited for?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Ideal for light-colored coats; helps remove dirt and oil while brightening without bleach.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How should I use Shapley's ET-W for best results?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Wet the coat, apply, lather gently, rinse thoroughly, and repeat as needed.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Shapley's","offers":[{"title":"Default Title","offer_id":47498066100436,"sku":"B01L7L73XC","price":68.3,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/3561\/6724\/files\/shapleys-et-w-32-oz-ds-32-oz-color-enhancing-shampoo-ning-white.jpg?v=1769951647","url":"https:\/\/bellaviacanada.ca\/products\/shapleys-et-w-color-enhancing-shampoo-ds-32-oz-brightens-light-coats","provider":"Bellavia Canada | Natural Beauty Rituals, Skincare \u0026 Makeup in Canada","version":"1.0","type":"link"}