{"product_id":"shiseido-uv-protective-stick-foundation-spf-37-fair-ochre-9g-natural-finish","title":"Shiseido UV Protective Stick Foundation SPF 37 – Fair Ochre, 9g | Natural Finish","description":"\u003ch2\u003eOverview\u003c\/h2\u003e\n\u003cp\u003eMeet the Shiseido UV Protective Stick Foundation SPF 37 in Fair Ochre, a compact 9 g (0.31 oz) stick that blends sun protection with everyday makeup. The creamy texture glides smoothly over the skin, delivering a luminous, natural-looking finish that reads as skin rather than makeup. This shade is designed to harmonize with light to mid-tone complexions with warm undertones, making it a versatile option for daily wear.\u003c\/p\u003e\n\n\u003ch3\u003eWhat makes it stand out\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eExclusive SuperVeil-UV 360 technology helps diffuse the complexion while providing SPF 37 protection\u003c\/li\u003e\n  \u003cli\u003eProfenseCEL targets dryness to help maintain a fresh, comfortable feel throughout the day\u003c\/li\u003e\n  \u003cli\u003eWater- and sebum-resistant performance helps the makeup stay put through heat or humidity\u003c\/li\u003e\n  \u003cli\u003eHeritage rooted in Japanese beauty traditions, designed to fit into the six-step skincare-to-makeup routine\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eTexture, finish, and use\u003c\/h3\u003e\n\u003cp\u003eThe formula is creamy and easy to spread, melting into skin for a natural, dewy finish. It blends with fingertips or a tool for buildable coverage without a heavy look, making it suitable for daily light to moderate coverage needs.\u003c\/p\u003e\n\n\u003ch3\u003ePractical tips for everyday wear\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eSwipe the stick across key areas (cheeks, forehead, chin) and blend outward for seamless color\u003c\/li\u003e\n  \u003cli\u003eLayer in thin passes to adjust coverage while preserving a natural glow\u003c\/li\u003e\n  \u003cli\u003eIdeal for quick touch-ups, travel days, or outdoor activities where both protection and appearance matter\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eReal-life scenarios\u003c\/h3\u003e\n\u003cp\u003eWhether you’re commuting, running errands, or enjoying time outdoors, the compact 9 g format is easy to stash in a bag or pocket for fast refreshes. The dewy finish helps skin look vibrant in daylight without appearing heavy.\u003c\/p\u003e\n\n\u003ch3\u003eBrand philosophy\u003c\/h3\u003e\n\u003cp\u003eShiseido blends a J-Beauty approach with modern skincare science, guiding products through steps that cleanse, soften, strengthen, treat, moisturize, and protect. The UV Protective Stick Foundation reflects the emphasis on texture, shade matching, and everyday performance.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: What makes the Shiseido UV Protective Stick Foundation stand out?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: A creamy, portable SPF 37 foundation that delivers a natural finish while resisting water and oil for everyday wear.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How should I apply this foundation for best results?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Swipe on clean skin, blend with fingers or a brush, and build coverage while preserving a dewy, fresh glow.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Shiseido","offers":[{"title":"Default Title","offer_id":47494831571156,"sku":"B07VPN4KX9","price":91.62,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/3561\/6724\/files\/shiseido-uv-protective-stick-foundation-cap-closeup.jpg?v=1769826114","url":"https:\/\/bellaviacanada.ca\/products\/shiseido-uv-protective-stick-foundation-spf-37-fair-ochre-9g-natural-finish","provider":"Bellavia Canada | Natural Beauty Rituals, Skincare \u0026 Makeup in Canada","version":"1.0","type":"link"}