{"product_id":"virtue-curl-sulfate-free-shampoo-with-jojoba-oil-hydrates-color-safe-frizz-control","title":"VIRTUE Curl Sulfate-Free Shampoo with Jojoba Oil – Hydrates, Color-Safe \u0026 Frizz Control","description":"\u003ch2\u003eLuxurious, hydrating cleanse for curly hair\u003c\/h2\u003e\u003cp\u003eMeet VIRTUE Curl Sulfate-Free Shampoo with Jojoba Oil. This creamy, indulgent formula cleanses without stripping moisture, helping curls feel soft, plump, and ready for styling. By removing excess oils and buildup, it supports a natural curl pattern while leaving hair with a lightweight, touchable feel.\u003c\/p\u003e\u003cp\u003eThe shampoo is safe for color-treated and chemically treated hair and is crafted without silicone, sulfates, parabens, gluten, phthalates, or synthetic colors. It is also vegan, aligning with a cleaner, cruelty-free approach to hair care.\u003c\/p\u003e\u003ch3\u003eKey benefits\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003eHydrates hair while cleansing to maintain natural moisture and curl definition\u003c\/li\u003e\n\u003cli\u003eSupports a broad range of textures from soft waves to tight coils\u003c\/li\u003e\n\u003cli\u003eColor-safe and suitable for chemically treated hair\u003c\/li\u003e\n\u003cli\u003eSilicone-free, sulfate-free, paraben-free, gluten-free and free of synthetic dyes\u003c\/li\u003e\n\u003cli\u003eVegan formula crafted for a gentle, everyday cleanse\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003eReal-life use cases\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003eIdeal for daily or routine washes to prep curls for styling with reduced frizz\u003c\/li\u003e\n\u003cli\u003ePreps curls after product buildup, helping maintain bounce and definition\u003c\/li\u003e\n\u003cli\u003eHelps protect color between salon visits and color-refresh sessions\u003c\/li\u003e\n\u003cli\u003eSuitable for humid environments where frizz control is a consideration\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003eHow to use\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003eRinse hair thoroughly with warm water\u003c\/li\u003e\n\u003cli\u003eApply a small amount and massage into scalp and lengths to create a creamy lather\u003c\/li\u003e\n\u003cli\u003eRinse completely and follow with conditioner or styling products to seal in moisture\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is VIRTUE Curl Sulfate-Free Shampoo suitable for color-treated hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. The formula is color-safe and gentle, designed to cleanse without stripping color or moisture.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: What hair types is this shampoo best for?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Ideal for a broad range from soft waves to textured curls, offering hydration and frizz control.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"VIRTUE","offers":[{"title":"Default Title","offer_id":47483355070676,"sku":"B09GSCNVBZ","price":109.88,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/3561\/6724\/files\/virtue-curl-sulfate-free-shampoo-jojoba-oil-bottle-lather.jpg?v=1769511234","url":"https:\/\/bellaviacanada.ca\/products\/virtue-curl-sulfate-free-shampoo-with-jojoba-oil-hydrates-color-safe-frizz-control","provider":"Bellavia Canada | Natural Beauty Rituals, Skincare \u0026 Makeup in Canada","version":"1.0","type":"link"}